What Are The Best Magento Extensions?

What Are The Best Magento Extensions?

I’m often asked about the best Magento extensions and I’ve got my opinions on the must-haves…and I’ll share those shortly.  However, I’m looking for input from you on the Magento extensions you like best.  What extensions have improves...
PPC Mirrored Campaign Strategy

PPC Mirrored Campaign Strategy

Paid search campaign managers are always on the lookout for optimization opportunities that ultimately lower costs (total cost, average cost per click, cost per conversion, etc.) while increasing conversions.  One way that I’ve accomplished this is through...
Google Tag Manager

Google Tag Manager

When Google Tag Manager (GTM) came out in late 2012, I was excited for this new tool and skeptical at the same time.  The excitement was mainly because it was a free tag management system that we could easily tie into our other Google Accounts.  On the other hand, I...
Responsive Web Design

Responsive Web Design

Why are more businesses in 2013 choosing to have their web presence built with responsive web design? The simple answer is that they want their website viewable on all devices, including desktop, laptop, tablets and smartphones. This can now be accomplished without...
2013 Marketing Holiday List

2013 Marketing Holiday List

Its not too early to plan for promotions in the summer because the more you plan ahead the easier its going to be to execute an effective campaign across multiple channels (paid search, email, affiliates, print, etc).  Here’s a reference list of 2013 holidays:...
Usability Testing

Usability Testing

One of our clients is turning to us to redesign their websites from top to bottom. Before going down the path of offering beautiful designs with friendly user interfaces we sought to understand the client’s visitor behavior first. Most times, suits gather in a...